Become the most radical brand in your industry in just 4 weeks

It’s time to ditch bland—to build a community of super loyal fans with a gutsy, abnormal brand.

Agree? Then you’re a Bland Enemy Brand entrepreneur. You know that being forgettable is the most dangerous thing you can do.

Become super memorable with a totally custom battle plan:

RECONNAISSANCE™ ~ $1500

Part One is a 90-minute Deep Dive Interview to uncover the Bland Enemy Brand that’s already in your business just waiting to come out.

Part Two is an Action Plan with specific things you must start doing and stop doing to become a Bland Enemy Brand. Armed with the Action Plan you’ll see exactly how to become the most disruptive and exciting brand in your space.

The Action Plan is yours with no obligation to go on. But you may choose to buy RECONNAISSANCE for its valuable insights alone.

If you decide to use The Bland Enemy to execute the Action Plan for you, your $1500 RECONNAISSANCE payment will be deducted from the package cost.

On the last page of the Brief, I’ll suggest the right package for you.

THE FIRST STEP?
Schedule a 30-minute call to see if we’re a good fit.

Packages

BASIC MANEUVERS
Here you get all the essentials of a Bland Enemy Brand. The package includes a new visual identity, laser-focused brand story, and compelling Squarespace website.
$10K

(The $1500 payment for Reconnaissance will be deducted.)

RAPID ADVANCE
This package is the perfect size for most businesses and includes all the elements from Basic Maneuvers and may include such things as an engaging new name, print material designs, a video introducing your disrupting new Bland Enemy Brand, and more. The specific price will depend on the elements we both decide you need based on THE RECONNAISSANCE Interview and Action Plan.
$15K

(The $1500 payment for Reconnaissance will be deducted.)

FULL-SCALE ASSAULT
Put on the full Bland Enemy Brand armor and cause a major stir among customers, influencers, and allies. For this investment you’ll get all kinds of high-caliber branding components that provide maximum firepower. Here’s the complete brand arsenal for becoming a powerful Bland Enemy Brand in your market. The specific price will depend on the elements we both decide you need based on THE RECONNAISSANCE Interview and Action Plan.
$3oK+

(The $1500 payment for Reconnaissance will be deducted.)

Get your new brand in
4 weeks!

I usually avoid exclamation points, but this is really important. An agency that tells you it will take 3-6+ months to create your new brand is being self-indulgent. Avoid them. Your Bland Enemy Brand will be completed in just four weeks (sometimes three). Before I start I’ll give you the specific day of completion.

It all starts with a 30-minute call to see if we’re a good fit.